2022 Advertising Opportunities
AT A GLANCE: HIGHEST VALUE AD PACKAGES
Seasonal OmniChannel Package
RICH MEDIA
3 different ad creations (one per month) at 10,000 ad impressions each (30,000 total) on your choice of content category on houstoniamag.com
E-Newsletter Banner Ads
6 display ad banners (two per month) in Houstonia's award-winning daily newsletter to approximately 16,000 households
Targeted E-blast
3 Houstonia branded emails for your exclusive message delivered to a targeted list of 50,000 email recipients to generate leads for your product or service
Sponsored Content*
3 advertiser provided stories (one per month) at 20,000 minimum ad impressions per month (60,000 total) on your choice of content category on houstoniamag.com
E-Newsletter Content Ads
6 ads promoting your advertiser provided stories (two per month) in Houstonia's award-winning daily newsletter to approximately 16,000 households
SOCIAL MEDIA CAMPAIGN**
3 Houstonia branded paid Facebook ads promoting your sponsored content
3 Houstonia branded paid Instagram ads promoting your sponsored content
Organic Social Post***
3 social media ads promoting your sponsored content (one per month) on your choice of Houstonia's branded social media channels: Facebook, Twitter, Instagram, or LinkedIn
Please choose one:
Live Virtual Event
31% discount Virtual Event
Co-branded virtual event streamed on YouTube Live or Facebook Live
OR
Full page print ad
1 full-page print ad in one of our seasonal print magazines within your 3-month consecutive window (spring, summer, fall, or winter)
Pricing & Frequency Discount
| 3 Months | 6 Months | Full Year |
| $25,000 | $48,500 | $94,000 |
Live Virtual Event Details
Pre-Event Promotion
- 20,000 sponsored content ad impressions
- 20,000 rich media impressions
- 1 targeted e-blast to magazine event/promotion opt-in subscribers
- 1 social ad campaign to promote the event.
- 1 organic social media post on one channel: Facebook, Instagram, Twitter, or LinkedIn
- 1 e-newsletter content ad in daily e-newsletter
Event Production
- Custom 20-30 minute live virtual event on one streaming platform
- Digital recording and written transcript
- Houstonia will provide 1 co-host or interviewer for the client
- Designed event registration page
Post Event Video Promotion
- 1 sponsored content with digital video replay embedded.
- 20,000 sponsored content ad impressions promoting video replay
- 1 content ad in daily e-newsletter delivered to nearly 16,000 households.
- Video replay stored on Houstonia YouTube channel
- Name and e-mail of online registered participants
Premium 4-Week Package
YOUR branded advertising
RICH MEDIA
20,000 minimum ad impressions on the channel of your choice on houstoniamag.com
Targeted E-blast
2 Houstonia branded emails for your exclusive message delivered to a targeted list of 50,000 email recipients to generate leads for your product or service
Sponsored Content*
2 advertiser provided stories at 20,000 minimum ad impressions on your choice of content category on houstoniamag.com
E-Newsletter Content Ads
2 ad promoting your advertiser provided story in Houstonia's award-winning daily newsletter to approximately 16,000 households
SOCIAL MEDIA CAMPAIGN**
2 Houstonia branded paid Facebook ads promoting your sponsored content
2 Houstonia branded paid Instagram ads promoting your sponsored content
YOUR Live VIRTUAL EVENT
31% discount Virtual Event
(Details listed above)
Pricing & Frequency Discounts
| 1-3 Months | 4-9 months | 10-12 months |
| $10,500 | $10,290 | $9,900 |
Dominant 4 -Week Package
RICH MEDIA
30,000 minimum ad impressions on the channel of your choice on houstoniamag.com
Targeted E-blast
2 Houstonia branded emails for your exclusive message delivered to a targeted list of 50,000 email recipients to generate leads for your product or service
Sponsored Content*
2 advertiser provided stories at 40,000 total ad impressions on your choice of content channels on houstoniamag.com
E-Newsletter Content Ads
2 ads promoting your advertiser provided stories in Houstonia's award-winning daily newsletter to approximately 16,000 households
SOCIAL MEDIA CAMPAIGN**
2 Houstonia branded paid Facebook ads promoting your sponsored content
2 Houstonia branded paid Instagram ads promoting your sponsored content
Pricing & Frequency Discounts
| 1-3 Months | 4-9 months | 10-12 months |
| $7,500 | $7,350 | $7,100 |
Competitive 4-Week Package
RICH MEDIA
20,000 minimum ad impressions on the channel of your choice on houstoniamag.com
Targeted E-blast
1 Houstonia branded email for your exclusive message delivered to a targeted list of 50,000 email recipients to generate leads for your product or service
Sponsored Content*
1 advertiser provided story at 20,000 minimum ad impressions on your choice of content channels on houstoniamag.com
E-Newsletter Content Ads
1 ad promoting your advertiser provided story in Houstonia's award-winning daily newsletter to approximately 16,000 households
SOCIAL MEDIA CAMPAIGN**
1 Houstonia branded paid Facebook ad promoting your sponsored content
1 Houstonia branded paid Instagram ad promoting your sponsored content
Pricing & Frequency Discounts
| 1-3 Months | 4-9 months | 10-12 months |
| $5,000 | $4,800 | $4,600 |
Basic 4-Week Package
RICH MEDIA
10,000 minimum ad impressions on the channel of your choice on houstoniamag.com
Sponsored Content*
1 advertiser provided story at 20,000 minimum ad impressions on your choice of content channels on houstoniamag.com
SOCIAL MEDIA CAMPAIGN**
1 Houstonia branded paid Facebook ad promoting your sponsored content
1 Houstonia branded paid Instagram ad promoting your sponsored content
Pricing & Frequency Discounts
| 1-12 Months |
| $2,500 |
Extensive Audience Display
This robust display-only ad package is ideal for advertisers to engage with your local customer by reaching Houstonia's exclusive audience, plus targeting look-a-like consumers in our market.
device id
Impressions served directly to Houstonia print subscribers.
Pricing & Frequency Discounts
| 4-week campaign with a minimum of 150,000 impressions |
| $3,000 |
*Additional impressions can be purchased at a $20 CPM
Add-Ons
LIVE VIRTUAL EVENT |
$6,500 |
SEE SPECS |
HOMEPAGE TAKEOVER |
$825 (per DAY) |
SEE SPECS |
Content Creation |
$850 |
|
Targeted E-blast |
$1,750 (50K sends) |
|
Sponsored e-blast (Houstonia audience) |
$1,200 |
|
paid social media ad
|
$750 |
|
co-branded social media POST |
$1,250 |
|
E-newsletter banner ad |
$240-500
|
|
EXTENDED REACH - TARGETED AUDIENCE DISPLAY ADS |
CUSTOM QUOTE |
see specs |
LOCATION-BASED DISPLAY ADS (DEVICE ID TARGETING) |
CUSTOM QUOTE |
see specs |
LOCATION-BASED DISPLAY ADS (GEO-FENCE) |
CUSTOM QUOTE |
see specs |
Print Advertising Rates
Frequency discounts available
Size |
Rate |
Full Page |
$8,805 |
2/3 Page |
$6,165 |
1/2 Page |
$5,283 |
1/3 Page |
$3,522 |
1/6 Page |
$2,250 |
Inside front cover - $12,180
Inside back cover - $11,200
back cover - $12,975
Content Channels:
Travel & Outdoors • Home & Real Estate • Eat & Drink • Arts & Culture • Health & Wellness • Style & Shopping • News & City Life
*Sponsored content includes articles with photos, slideshow, or digital video. Pieces must be submitted in final form. If you would like our marketing team to create your content, additional fees will apply.
**Targets consumers in the DMA (designated market area) in and around the city including suburbs and surrounding counties.
***Post is published directly to a Houstonia branded channel following clear sponsorship labeling and quality control between our two brands.